A lot of businesses come to us having already tried a digital marketing agency. Sometimes it went fine. Sometimes it really didn’t. And whether the experience was good or bad, there’s almost always one thing they say they wish they’d had more of: communication.
Not reports. Not dashboards. Actual, honest, human communication from people who understood their business and genuinely cared about the outcome.
That’s the thing we think about most when we talk about our approach to digital marketing strategy. The tactics matter, the results matter, but the relationship is what makes all of it work. So rather than tell you what we do, we thought we’d show you.
Here’s what working with us actually looks like, through the eyes of the clients who’ve been there.
We Start by Listening, Not Selling
When a new client gets in touch, the first thing we do is book a conversation with one of our Digital Consultants. Not a pitch. A proper conversation about where your business is, where you want it to go, and what’s standing in the way.
We start by trying to understand your needs: What’s working? What isn’t? What have you already tried? What does success actually look like for you?
This matters because a digital marketing strategy that works for a law firm looks very different from one that works for a flower bulb seller or a funeral director. We work across all of those industries (and many more), so we’ve learned not to assume we already know the answer before we’ve heard the question.
“DBS provided us with a fabulous service to update our website. From the first meeting to completion, we were kept fully informed and all the staff we dealt with were so helpful and also very patient!” Claire B, DBS Digital client
That patience Claire mentions isn’t an accident. It’s baked into how we work. We know that for many businesses, digital marketing feels overwhelming. There’s a lot of jargon, a lot of moving parts, and a lot of agencies who are happy to let you stay confused because it makes them seem more indispensable. We’d rather you understood exactly what we’re doing and why.
Case Study: Sills & Betteridge Solicitors
Sills & Betteridge is one of Lincolnshire’s most established law firms. When they came to us, they had a website that was slow, clunky, and simply didn’t reflect the quality of the firm behind it. They knew they needed a change but weren’t sure where to start.
So we sat down with them and drew up a wish list together.
What we did
Rather than hand them a standard template, we built a completely custom website from the ground up. The brief covered everything: professional appearance, easy client enquiries, fast load times, simple content management, and a structure that could grow as the firm grew.
We didn’t just build the site and wave goodbye either. Alongside the new website, we developed and implemented an SEO strategy designed to establish Sills & Betteridge as the visible, trusted option for legal services across their key search terms.
The results
The numbers tell a clear story:
- 319% increase in enquiries year on year
- 360% increase in Google organic traffic visitors
- 506% increase in organic enquiries
- 126 top 3 Google positions secured within seven months of launch (up from 51 before)
Before the new site launched, they held 51 top 3 spots on Google. One month later, that was 76. Seven months later, 126.
The firm has since opened more branches. We’re not taking sole credit for that, but we’re proud to have played a part. You can read the full Sills & Betteridge case study on our website.
Case Study: Leverton & Sons Funeral Directors
Not every digital marketing challenge is about selling products or generating leads in the traditional sense. Leverton & Sons are independent funeral directors in North London, and their challenge was a sensitive one: how do you improve your online presence for a service that people only search for at their most vulnerable?
We’d been working with Leverton & Sons for a while before they asked us to take on a full website redesign in August 2022. That existing relationship mattered. We understood their values, their community focus, and the tone they needed to strike.
What we did
We redesigned the website to be genuinely intuitive and compassionate in its user experience. That meant clear navigation, responsive design, improved accessibility, and a new online estimator that allows people to get a sense of funeral costs without having to pick up the phone when they’re not ready to.
Alongside the website, we ran an integrated digital campaign covering SEO, social media, and content. The social media strategy was built around helping Leverton & Sons show the human side of the business: the community work, the team, the values. Not just the services.
The results
- 105% increase in overall website traffic
- 83% increase in Google organic traffic
- 134% increase in enquiries
- Multiple number 1 Google rankings for their most important keywords
The transformation didn’t just improve numbers. It helped a vital local service reach more families who needed them. Read the full Leverton & Sons case study for the complete picture.
What Our Clients Actually Say About Working With Us
Case studies show what we achieved. Testimonials show what it felt like to get there. And the thing that comes up again and again isn’t the results (though clients are understandably pleased about those). It’s the people.
“Wonderful experience over the past 20 years of support and guidance in all manner for digital management of my website, which they originally designed and maintained. No problem was an issue, and all questions and queries were answered and dealt with very speedily. Highly recommend this company for all your digital needs.” Mrs A, DBS Digital client
Twenty years. That’s not a client relationship, that’s a partnership. And it’s the kind of longevity that only happens when an agency consistently delivers, communicates honestly, and genuinely cares about the outcome.
“Fantastic service from Dan and the team. Friendly and polite and highly professional. Following a disaster with another company, they rapidly and effectively resurrected my business online presence and got our digital marketing campaign back on track. I can’t thank them enough and would highly recommend them.” Martin S, DBS Digital client
Martin came to us after a difficult experience elsewhere. That’s not unusual. Rebuilding trust after a bad agency relationship takes time, and we take it seriously.
“We went to the team with a short notice, high profile (for us) campaign, and they were absolutely amazing. Offered great insights, support, materials, project management and, most importantly, results. We were aiming for 200-500 responses. We got more than 2,000.” Ian M, DBS Digital client
2,000 responses against a target of 500. That’s the kind of result that changes how a team thinks about what’s possible.
You can read more from our clients on our testimonials page.
One Agency, Many Capabilities
One of the questions we get asked a lot is whether we can handle everything, or whether clients end up managing multiple suppliers for different parts of their digital presence.
The honest answer is: we can handle a lot more than people expect.
Our team covers the full range of digital marketing disciplines, so your strategy doesn’t have to be stitched together from different providers who don’t talk to each other. Here’s what that looks like in practice:
- SEO (including technical, on-page, local, off-page, and content)
- PPC and paid advertising (Google Ads, Shopping, Performance Max)
- Social media management and advertising
- Content marketing and SEO copywriting
- Website design and development
- Website maintenance and hosting
- UX design and user experience audits
- AEO and GEO (optimising for AI-powered search and answer engines)
- Analytics and performance reporting
- Business process automation, software development, and system integrations
That last category surprises people. But for businesses looking to streamline how their digital tools work together, having a team that understands both the marketing and the technical side is genuinely useful.
The NHS team who work with us put it well:
“We in the NHS have worked with DBS for over two years and they are our preferred digital marketing agency. From standing up social media targeting campaigns in record time to advising on channel usage and campaign management, they have been fantastic to work with.” Laura B, NHS client
“Preferred digital marketing agency” after two years. That’s the kind of relationship we aim to build with every client.
Whether you need one service or several, we’ll be honest about what you actually need rather than selling you everything at once. That’s part of what makes the relationship work. Explore our full range of digital marketing services to see what might be relevant for your business.
Ready to See What’s Possible for Your Business?
We’ve been helping businesses unlock their online potential since 1996. That’s a lot of campaigns, a lot of websites, and a lot of conversations with business owners who weren’t sure where to start.
The best place to begin is a conversation. No jargon, no hard sell. Just an honest look at where you are and what we could do together.
Book a meeting with our Digital Consultant and let’s talk about your digital marketing strategy.
