Welcome to the team Beth!
Beth brings a sharp analytical mind, a genuine passion for search, and a love of all things tech that started when she became the first person in her family to own a computer back in the early 2000s. Born and raised near Scunthorpe, that early curiosity quickly turned into a full blown career path – and we couldn’t be happier that it has led her to DBS.
Getting to know beth
After completing a Digital Marketing Apprenticeship, Beth spent several years working in – house in the education sector, where she discovered a talent and enthusiasm for SEO. The role at DBS felt like a natural next challenge, giving her the chance to dive even deeper into helping businesses grow online.
When she isn’t optimising websites, you’ll find Beth doing CrossFit, watching Grey’s Anatomy, enjoying cosy gaming sessions or spending quality time with her family.
Beth’s Top 3 SEO tips
1. Metadata Optimisation
Craft clear, compelling meta titles and descriptions. They help search engines grasp your page’s topic and entice people to click through – two wins for the price of one.
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H Tag Optimisation
Use a logical heading hierarchy (H1, H2, H3…) to guide both search- engine crawlers and human readers. A well – structured page is easier to understand, index and read.
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Link Structure
Build a thoughtful internal linking network. It distributes authority across your site, helps Google discover deeper pages, and nudges users toward related content – boosting engagement and conversions.

join us in welcoming beth
Beth’s arrival strengthens our SEO expertise and, more importantly, adds another friendly face to the DBS culture of collaboration. Welcome aboard, Beth! The whole team is excited to see the impact you’ll make in the months and years ahead.